Porsche Campaign
Challenge
Develop content for a potential campaign using provided images and text.
Solution
Bold, italic typefaces were utilized to emulate the forward movement of the car while also leading your eye through the composition. Each layout allows for the negative space to balance out the given text and create visual breaks for the viewers’ eye.
Programs Used:
Background
The Porsche brand is all sleek, modern, sexy, and powerful. Upholding this vibe while developing a new look for a landing page, poster, and magazine spread were vital in the design process.
